Renewable Power Perspectives Q&A with Ally Mendoza, CEO of SUNTEX

By Constance ThompsonSeptember 16, 2021

Furthermore, even though solar energy has been around for a while, the fundamentals of these tasks are not extensively taught in school. During our initial visit, I kept in mind that they might only accomplish about 56% of solar energy offset due to their homes intake rates and shading from trees on the residential or commercial property. We went over a few extra energy efficiency upgrades to the home to lower energy consumption, which might supply a higher energy offset. Angela initially flinched at the idea of investing more cash into the house, but ultimately she called me back and stated she desired to move forward with the solar and energy efficiency upgrades. Thanks to the Air conditioner upgrade, they have actually minimized their energy consumption greatly, and she has a flat, predictable solar payment each month that is less than she was paying prior to setting up solar.

The American Council on Renewable Energy (ACORE) is happy to share the 4th installation in our “Accelerating Renewables” blog site series.
Each installment includes industry leaders and subjects connected to accelerating a fair and simply shift to a renewable energy economy. In acknowledgment of National Hispanic Heritage Month, our September functions highlight how 3 Hispanic-owned Accelerate member business are flourishing in the renewable resource sector.
What inspired you to begin SUNTEX?
As a natural-born leader, I constantly set high expectations for myself and constantly try to find opportunities to serve others– be it by supplying extraordinary customer support, language translations, or just sharing understanding with others. My individual goals and desire to help others led me to operate in the renewable resource sector, where I can pursue this dream on a bigger scale.
Inform us about SUNTEX?
Our companys mission is basic: we want to make solar easy and inexpensive every action of the method. We mostly serve the Hispanic community in Texas. That is what we do best– help Spanish speakers understand and adopt renewable resource as a method of life, helping generations to come.
Please show us more about your journey toward developing SUNTEX. Was there an “aha moment” when you chose to concentrate on solar?
Back in August of 2018, my organization partner and I had the chance to join a really promising little solar installation business in Houston. Through this work we saw the opportunity available to bring solar into our (the Hispanic) community. As a result, my partner and I integrated his experience in offering to the Hispanic market with my customer care knowledge to create SUNTEX where “the customer is the reason we exist as a business”. Our focus is connecting the Hispanic community and our clients with outstanding customer support.
Why is concentrating on the Hispanic community a concern for SUNTEX?
Number One: it remains in our blood. My business partner and I are native Spanish speakers, and we can determine well with our people and their worldview. Second: in the past, we have personally experienced an absence of care and interaction from those that can not relate to our culture. We knew that solar advantages everybody, no matter race or background, and that our people would require a lot of support to comprehend how to get this benefit for their homes.
What obstacles do you face? Why?
Being a little business with a high level of service expectations for our consumers includes its own set of difficulties. The greatest obstacle we deal with is shared by a number of small companies: turnover. In addition, although solar energy has actually been around for a while, the fundamentals of these jobs are not extensively taught in school. We have to spend a lot quantity of time training sales staff to make sure they are able to provide a high level of customer service.
How are you making an impact through SUNTEX?
By merely measuring up to our honest worths. I have discovered throughout my life that in organization, there is no other method to do it right but to be honest. While others might take faster ways, the truth constantly prevails.
Please share with us a current company success story.
Throughout our initial visit, I kept in mind that they could only achieve about 56% of solar energy offset due to their houses consumption rates and shading from trees on the home. We talked about a couple of extra energy performance upgrades to the home to reduce energy intake, which could provide a greater energy balanced out. Angela initially cringed at the thought of investing more money into the house, however ultimately she called me back and stated she wanted to move forward with the solar and energy efficiency upgrades.
During the setup, we ended up spending for Angela and her elderly mom to remain in a hotel up until their assessments and upgrades were complete to guarantee they were comfy throughout the process.
Now, Angelas planetary system covers 100% of the electrical energy used in her house. Thanks to the air conditioner upgrade, they have actually lowered their energy intake considerably, and she has a flat, foreseeable solar payment monthly that is less than she was paying prior to installing solar. This is what we indicate by “customer care.”
From a national viewpoint, how can we enhance access to renewable enery?
From my experience, there is a vast gap in gain access to. The majority of the homeowners that we visit are fortunate to own a home, yet a number of them have not received solar due to several combined or isolated factors such as subprime credit report, lower annual family income, self-employment, or a lack of knowledge of available loan programs. These neighborhoods need more support and education on the importance of installing a solar system that can conserve them cash. We need to provide more people with opportunities to embrace renewable resource with fewer troubles.
How has your Accelerate membership helped your service?
By empowering us to believe that there is somebody there to support our development in this market, and offering us the opportunity to meet others in the exact same boat. Now I know that there is expect minority little services in the renewable resource industry.
How can possible partners do company with you?
It is very important that we share the exact same worths and mission to assist others, even if it implies getting out of our comfort zones. It might cost a bit more for us to do service, however its worth it in the end for our consumers. If youre ready to begin there, we d love to satisfy to talk about possible cooperation opportunities.
Is there anything else you wish to share with ACORE members and partners?
We are truly grateful for the Accelerate subscription program and for all of the opportunities you have supplied. I understand this is only the start, and we have a long road ahead of us; nevertheless, I anticipate ending up being a sponsor to help pave the method for other Accelerate members in the future– with a special thanks to all of my clients and partners at SUNTEX, given that they are the fuel that drives the mission!
To learn more about SUNTEX, check out