Renewable Power Perspectives Q&A with Ally Mendoza, CEO of SUNTEX

By Constance ThompsonSeptember 16, 2021

Additionally, even though solar energy has been around for a while, the fundamentals of these jobs are not extensively taught in school. Throughout our initial visit, I noted that they could just attain about 56% of solar energy offset due to their houses usage rates and shading from trees on the property. We discussed a few extra energy performance upgrades to the home to reduce energy intake, which might offer a higher energy balanced out. Angela at first winced at the thought of investing more cash into the home, but eventually she called me back and said she desired to move forward with the solar and energy efficiency upgrades. Thanks to the A/c upgrade, they have decreased their energy intake considerably, and she has a flat, foreseeable solar payment each month that is less than she was paying prior to installing solar.

The American Council on Renewable Energy (ACORE) is pleased to share the fourth installment in our “Accelerating Renewables” blog site series.
Each installment includes industry leaders and topics connected to speeding up a fair and simply shift to a renewable energy economy. In recognition of National Hispanic Heritage Month, our September functions highlight how 3 Hispanic-owned Accelerate member companies are prospering in the renewable energy sector.
What inspired you to start SUNTEX?
As a natural-born leader, I constantly set high expectations for myself and constantly search for opportunities to serve others– be it by supplying remarkable customer service, language translations, or merely sharing knowledge with others. My personal objectives and desire to assist others led me to operate in the renewable resource sector, where I can pursue this dream on a bigger scale.
Inform us about SUNTEX?
Our companys objective is basic: we wish to make solar simple and budget-friendly every action of the way. We mostly serve the Hispanic neighborhood in Texas. That is what we do best– help Spanish speakers understand and embrace sustainable energy as a way of life, helping generations to come.
Please share with us more about your journey towards establishing SUNTEX. Was there an “aha minute” when you decided to focus on solar?
Back in August of 2018, my company partner and I had the chance to join a very appealing little solar installation company in Houston. Through this work we saw the opportunity readily available to bring solar into our (the Hispanic) neighborhood.
Why is focusing on the Hispanic community a priority for SUNTEX?
Number Two: in the past, we have personally experienced a lack of care and interaction from those that can not recognize with our culture. We understood that solar benefits everybody, regardless of race or background, and that our individuals would need a lot of assistance to understand how to acquire this benefit for their homes.
What difficulties do you face? Why?
Being a small business with a high level of service expectations for our clients includes its own set of challenges. The biggest obstacle we deal with is shared by a number of small organizations: turnover. In addition, although solar power has been around for a while, the basics of these tasks are not widely taught in school. So, we need to spend a lot quantity of time training sales personnel to ensure they have the ability to supply a high level of customer support.
How are you making an effect through SUNTEX?
By just measuring up to our honest worths. I have actually discovered throughout my life that in service, there is no other method to do it right but to be sincere. While others might take shortcuts, the fact constantly dominates.
Please share with us a current company success story.
Throughout our initial visit, I kept in mind that they could only accomplish about 56% of solar energy offset due to their houses intake rates and shading from trees on the home. We discussed a couple of extra energy performance upgrades to the house to decrease energy intake, which could supply a greater energy balanced out. Angela at first cringed at the thought of investing more money into the home, however ultimately she called me back and said she desired to move forward with the solar and energy effectiveness upgrades.
During the installation, we wound up spending for Angela and her elderly mom to stay in a hotel till their examinations and upgrades were complete to guarantee they were comfy throughout the process.
Now, Angelas planetary system covers 100% of the electrical energy utilized in her house. Thanks to the air conditioning upgrade, they have decreased their energy usage considerably, and she has a flat, foreseeable solar payment each month that is less than she was paying before installing solar. This is what we imply by “customer support.”
From a nationwide perspective, how can we improve access to sustainable enery?
Many of the house owners that we visit are lucky to own a house, yet many of them have not certified for solar due to a number of combined or separated factors such as subprime credit rating, lower yearly home income, self-employment, or a lack of understanding of offered loan programs. We need to offer more individuals with chances to embrace eco-friendly energy with fewer inconveniences.
How has your Accelerate membership assisted your service?
By empowering us to believe that there is someone there to support our development in this industry, and providing us the opportunity to fulfill others in the very same boat. Now I understand that there is hope for minority small businesses in the eco-friendly energy industry.
How can possible partners do organization with you?
It is very important that we share the exact same values and mission to help others, even if it means getting out of our comfort zones. It may cost a little bit more for us to do company, but its worth it in the end for our customers. We d love to fulfill to go over possible partnership opportunities if youre willing to begin there.
Is there anything else you want to share with ACORE members and partners?
We are really grateful for the Accelerate subscription program and for all of the opportunities you have actually provided. I understand this is just the beginning, and we have a long roadway ahead of us; nevertheless, I look forward to becoming a sponsor to assist lead the way for other Accelerate members in the future– with a special thanks to all of my clients and collaborators at SUNTEX, since they are the fuel that drives the mission!
To find out more about SUNTEX, see