Renewable Power Perspectives Q&A with Ally Mendoza, CEO of SUNTEX

By Constance ThompsonSeptember 16, 2021

In addition, even though solar energy has actually been around for a while, the basics of these tasks are not extensively taught in school. During our preliminary consultation, I kept in mind that they might only attain about 56% of solar energy offset due to their homes intake rates and shading from trees on the residential or commercial property. We discussed a couple of extra energy efficiency upgrades to the home to lower energy usage, which might provide a higher energy offset. Angela at first cringed at the idea of investing more money into the house, but eventually she called me back and said she wanted to move forward with the solar and energy performance upgrades. Thanks to the Air conditioner upgrade, they have actually lowered their energy consumption significantly, and she has a flat, predictable solar payment each month that is less than she was paying before installing solar.

The American Council on Renewable Energy (ACORE) is delighted to share the 4th installment in our “Accelerating Renewables” blog series.
Each installation features market leaders and topics related to speeding up an equitable and just transition to a sustainable energy economy. In acknowledgment of National Hispanic Heritage Month, our September functions highlight how three Hispanic-owned Accelerate member business are flourishing in the renewable resource sector.
What inspired you to start SUNTEX?
As a natural-born leader, I constantly set high expectations for myself and constantly search for opportunities to serve others– be it by providing exceptional customer support, language translations, or simply sharing knowledge with others. My individual goals and desire to assist others led me to operate in the renewable resource sector, where I can pursue this dream on a bigger scale.
Inform us about SUNTEX?
Our businesss mission is easy: we desire to make solar simple and cost effective every action of the method. We mostly serve the Hispanic community in Texas. That is what we do best– assist Spanish speakers understand and embrace renewable resource as a lifestyle, assisting generations to come.
Please show us more about your journey towards developing SUNTEX. Was there an “aha minute” when you decided to concentrate on solar?
Back in August of 2018, my organization partner and I had the opportunity to sign up with an extremely appealing small solar installation business in Houston. Through this work we saw the chance offered to bring solar into our (the Hispanic) community.
Why is focusing on the Hispanic community a concern for SUNTEX?
Number Two: in the past, we have personally experienced a lack of care and communication from those that can not identify with our culture. We knew that solar benefits everyone, regardless of race or background, and that our individuals would require a lot of support to comprehend how to acquire this benefit for their homes.
What difficulties do you deal with? Why?
Being a small company with a high level of service expectations for our customers features its own set of obstacles. However, the greatest challenge we face is shared by a number of small businesses: turnover. In addition, despite the fact that solar power has actually been around for a while, the essentials of these tasks are not extensively taught in school. We have to spend a lot quantity of time training sales personnel to make sure they are able to provide a high level of client service.
How are you making an impact through SUNTEX?
By merely living up to our honest worths. I have actually found out throughout my life that in organization, there is no other way to do it best however to be sincere. While others may take faster ways, the reality always dominates.
Please share with us a current business success story.
Throughout our preliminary visit, I noted that they could only accomplish about 56% of solar energy offset due to their houses intake rates and shading from trees on the home. We went over a few extra energy performance upgrades to the home to minimize energy intake, which might supply a higher energy offset. Angela at first flinched at the thought of investing more money into the home, but eventually she called me back and stated she wanted to move forward with the solar and energy effectiveness upgrades.
During the setup, we wound up paying for Angela and her senior mother to remain in a hotel until their evaluations and upgrades were total to ensure they were comfortable throughout the procedure.
Now, Angelas planetary system covers 100% of the electricity used in her house. Thanks to the a/c upgrade, they have lowered their energy usage greatly, and she has a flat, predictable solar payment monthly that is less than she was paying before installing solar. This is what we indicate by “customer support.”
From a national point of view, how can we enhance access to renewable enery?
From my experience, there is a vast space in gain access to. Most of the homeowners that we go to are lucky to own a house, yet a lot of them have actually not certified for solar due to several combined or separated factors such as subprime credit report, lower yearly home income, self-employment, or a lack of understanding of available loan programs. These neighborhoods need more support and education on the significance of setting up a solar system that can conserve them money. We require to supply more individuals with chances to embrace renewable energy with less hassles.
How has your Accelerate membership assisted your service?
By empowering us to believe that there is someone there to support our growth in this industry, and providing us the chance to satisfy others in the same boat. Now I know that there is expect minority little companies in the renewable energy market.
How can potential partners work with you?
It is very important that we share the exact same worths and mission to assist others, even if it indicates getting out of our comfort zones. It may cost a little bit more for us to do service, however its worth it in the end for our consumers. We d like to fulfill to talk about possible cooperation opportunities if youre willing to start there.
Exists anything else you want to share with ACORE members and partners?
We are genuinely grateful for the Accelerate membership program and for all of the opportunities you have offered. I understand this is just the beginning, and we have a long roadway ahead of us; nevertheless, I anticipate becoming a sponsor to help lead the way for other Accelerate members in the future– with an unique thanks to all of my customers and collaborators at SUNTEX, because they are the fuel that drives the mission!
To get more information about SUNTEX, visit