Renewable Power Perspectives Q&A with Ally Mendoza, CEO of SUNTEX

By Constance ThompsonSeptember 16, 2021

Additionally, even though solar energy has actually been around for a while, the basics of these jobs are not widely taught in school. Throughout our preliminary visit, I noted that they could only achieve about 56% of solar energy balanced out due to their houses consumption rates and shading from trees on the residential or commercial property. We discussed a few extra energy efficiency upgrades to the house to minimize energy usage, which could offer a higher energy balanced out. Angela initially winced at the thought of investing more cash into the home, but eventually she called me back and stated she desired to move forward with the solar and energy performance upgrades. Thanks to the Air conditioning upgrade, they have actually lowered their energy consumption greatly, and she has a flat, predictable solar payment each month that is less than she was paying before installing solar.

The American Council on Renewable Energy (ACORE) is delighted to share the 4th installation in our “Accelerating Renewables” blog site series.
Each installment includes market leaders and subjects related to accelerating an equitable and just shift to a renewable energy economy. In acknowledgment of National Hispanic Heritage Month, our September functions highlight how 3 Hispanic-owned Accelerate member business are flourishing in the renewable resource sector.
What inspired you to start SUNTEX?
As a natural-born leader, I constantly set high expectations for myself and always search for opportunities to serve others– be it by supplying extraordinary consumer service, language translations, or simply sharing understanding with others. My personal objectives and desire to help others led me to operate in the renewable resource sector, where I can pursue this dream on a larger scale.
Inform us about SUNTEX?
Our businesss mission is simple: we desire to make solar easy and affordable every action of the method. We mainly serve the Hispanic neighborhood in Texas. That is what we do best– assist Spanish speakers comprehend and embrace renewable resource as a way of living, assisting generations to come.
Please show us more about your journey towards establishing SUNTEX. Existed an “aha moment” when you chose to concentrate on solar?
Back in August of 2018, my company partner and I had the opportunity to sign up with an extremely appealing small solar installation company in Houston. Through this work we saw the chance available to bring solar into our (the Hispanic) neighborhood.
Why is concentrating on the Hispanic community a concern for SUNTEX?
Top: it is in our blood. My business partner and I are native Spanish speakers, and we can determine well with our people and their worldview. Number Two: in the past, we have actually personally experienced an absence of care and interaction from those that can not recognize with our culture. We knew that solar advantages everyone, despite race or background, and that our individuals would need a great deal of support to comprehend how to obtain this advantage for their houses.
What difficulties do you face? Why?
Being a little business with a high level of service expectations for our customers includes its own set of obstacles. However, the best difficulty we face is shared by a number of small companies: turnover. Furthermore, despite the fact that solar energy has actually been around for a while, the basics of these jobs are not extensively taught in school. We have to invest a lot amount of time training sales personnel to make sure they are able to offer a high level of consumer service.
How are you making an effect through SUNTEX?
By just measuring up to our truthful values. I have found out throughout my life that in organization, there is no other method to do it best but to be honest. While others might take faster ways, the fact constantly prevails.
Please share with us a current company success story.
Just recently, after assisting a client “go solar” in two of her houses, she referred a new customer named Angela to us. Throughout our initial appointment, I noted that they might only achieve about 56% of solar power balanced out due to their houses consumption rates and shading from trees on the residential or commercial property. We talked about a couple of additional energy effectiveness upgrades to your house to minimize energy usage, which might offer a greater energy offset. Angela at first winced at the thought of investing more money into the home, however ultimately she called me back and said she wished to move forward with the solar and energy performance upgrades. We completed a Home Energy Audit to see why her usage was so high and discovered that her house needed a bigger air conditioning system, plus additional ducts to disperse the air conditioner uniformly throughout your house. We also informed her that the financing partner could include the cost of that upgrade to the solar loan– and that in doing so, she could receive a lower rates of interest than any other home improvement loan for that AC upgrade. She took my suggestions and chose to move on and was, in fact, able to minimize her loan rate of interest.
Throughout the setup, we wound up paying for Angela and her senior mom to remain in a hotel up until their upgrades and assessments were total to ensure they were comfy throughout the process.
Now, Angelas planetary system covers 100% of the electricity utilized in her home. Thanks to the air conditioning upgrade, they have minimized their energy intake greatly, and she has a flat, predictable solar payment monthly that is less than she was paying before setting up solar. This is what we indicate by “customer support.”
From a national point of view, how can we enhance access to eco-friendly enery?
Many of the house owners that we go to are fortunate to own a house, yet many of them have not certified for solar due to a number of combined or isolated factors such as subprime credit score, lower yearly home income, self-employment, or a lack of knowledge of offered loan programs. We need to offer more individuals with chances to adopt renewable energy with less inconveniences.
How has your Accelerate membership assisted your business?
By empowering us to think that there is somebody there to support our development in this industry, and giving us the chance to meet others in the exact same boat. Now I understand that there is expect minority small organizations in the eco-friendly energy industry.
How can prospective partners do company with you?
It is very important that we share the same worths and objective to help others, even if it means leaving our comfort zones. It might cost a little bit more for us to do organization, but its worth it in the end for our consumers. If youre willing to begin there, we d love to fulfill to discuss possible collaboration chances.
Is there anything else you would like to share with ACORE members and partners?
We are really grateful for the Accelerate membership program and for all of the opportunities you have offered. I understand this is only the start, and we have a long road ahead of us; nevertheless, I eagerly anticipate ending up being a sponsor to assist pave the way for other Accelerate members in the future– with a special thanks to all of my clients and collaborators at SUNTEX, given that they are the fuel that drives the mission!
To read more about SUNTEX, go to