Renewable Power Perspectives Q&A with Ally Mendoza, CEO of SUNTEX

By Constance ThompsonSeptember 16, 2021

The American Council on Renewable Energy (ACORE) is delighted to share the 4th installation in our “Accelerating Renewables” blog site series.
Each installation includes market leaders and topics related to accelerating an equitable and simply transition to a sustainable energy economy. In recognition of National Hispanic Heritage Month, our September functions highlight how 3 Hispanic-owned Accelerate member business are flourishing in the renewable resource sector.
What inspired you to begin SUNTEX?
As a natural-born leader, I constantly set high expectations for myself and constantly search for chances to serve others– be it by supplying exceptional client service, language translations, or just sharing knowledge with others. My individual goals and desire to assist others led me to operate in the eco-friendly energy sector, where I can pursue this dream on a bigger scale.
Inform us about SUNTEX?
Our businesss mission is simple: we desire to make solar easy and inexpensive every step of the way. We mainly serve the Hispanic community in Texas. That is what we do best– assist Spanish speakers comprehend and adopt renewable energy as a method of life, helping generations to come.
Please show us more about your journey towards developing SUNTEX. Existed an “aha minute” when you decided to concentrate on solar?
Back in August of 2018, my business partner and I had the opportunity to sign up with a very promising little solar setup business in Houston. Through this work we saw the opportunity available to bring solar into our (the Hispanic) neighborhood.
Why is concentrating on the Hispanic neighborhood a priority for SUNTEX?
Number Two: in the past, we have actually personally experienced a lack of care and communication from those that can not identify with our culture. We knew that solar advantages everybody, regardless of race or background, and that our individuals would need a lot of support to comprehend how to obtain this advantage for their houses.
What obstacles do you deal with? Why?
Being a small company with a high level of service expectations for our customers features its own set of challenges. The greatest obstacle we face is shared by a number of small services: turnover. Furthermore, despite the fact that solar power has been around for a while, the fundamentals of these jobs are not widely taught in school. So, we have to invest a lot quantity of time training sales staff to make certain they have the ability to supply a high level of consumer service.
How are you making an impact through SUNTEX?
By just measuring up to our honest values. I have actually learned throughout my life that in organization, there is no other way to do it ideal however to be sincere. While others may take shortcuts, the reality constantly dominates.
Please share with us a current company success story.
Throughout our initial consultation, I kept in mind that they could only attain about 56% of solar energy balanced out due to their homes consumption rates and shading from trees on the home. We talked about a few additional energy efficiency upgrades to the house to decrease energy intake, which could provide a greater energy balanced out. Angela initially winced at the idea of investing more cash into the home, however eventually she called me back and stated she desired to move forward with the solar and energy effectiveness upgrades.
Throughout the setup, we ended up spending for Angela and her senior mom to stay in a hotel up until their examinations and upgrades were complete to ensure they were comfortable throughout the procedure.
Now, Angelas solar system covers 100% of the electricity used in her home. Thanks to the air conditioner upgrade, they have minimized their energy usage greatly, and she has a flat, predictable solar payment every month that is less than she was paying before installing solar. This is what we mean by “customer support.”
From a national point of view, how can we enhance access to sustainable enery?
Most of the homeowners that we go to are fortunate to own a home, yet many of them have actually not qualified for solar due to several combined or isolated elements such as subprime credit score, lower yearly family income, self-employment, or a lack of knowledge of readily available loan programs. We need to supply more individuals with chances to adopt renewable energy with fewer troubles.
How has your Accelerate membership assisted your business?
By empowering us to believe that there is someone there to support our growth in this market, and offering us the opportunity to meet others in the very same boat. Now I understand that there is wish for minority small companies in the renewable resource market.
How can possible partners work with you?
It is essential that we share the exact same worths and mission to help others, even if it means getting out of our comfort zones. It might cost a little more for us to do service, but its worth it in the end for our customers. If youre willing to begin there, we d enjoy to fulfill to discuss possible partnership chances.
Exists anything else you would like to share with ACORE members and partners?
We are truly grateful for the Accelerate membership program and for all of the opportunities you have offered. I understand this is only the start, and we have a long road ahead of us; nevertheless, I look forward to becoming a sponsor to assist pave the method for other Accelerate members in the future– with an unique thanks to all of my clients and partners at SUNTEX, because they are the fuel that drives the objective!
To get more information about SUNTEX, see

Additionally, even though solar energy has been around for a while, the basics of these tasks are not commonly taught in school. During our initial appointment, I kept in mind that they might just achieve about 56% of solar energy offset due to their houses consumption rates and shading from trees on the property. We discussed a couple of additional energy efficiency upgrades to the home to minimize energy consumption, which might offer a higher energy balanced out. Angela at first winced at the idea of investing more money into the house, but ultimately she called me back and said she desired to move forward with the solar and energy performance upgrades. Thanks to the A/c upgrade, they have actually decreased their energy consumption greatly, and she has a flat, predictable solar payment each month that is less than she was paying prior to setting up solar.