Renewable Power Perspectives Q&A with Ally Mendoza, CEO of SUNTEX

By Constance ThompsonSeptember 16, 2021

Additionally, even though solar energy has been around for a while, the essentials of these jobs are not commonly taught in school. During our preliminary appointment, I kept in mind that they might only attain about 56% of solar energy offset due to their homes consumption rates and shading from trees on the property. We talked about a couple of additional energy efficiency upgrades to the house to minimize energy consumption, which could provide a greater energy offset. Angela initially cringed at the idea of investing more money into the home, however eventually she called me back and said she wanted to move forward with the solar and energy performance upgrades. Thanks to the A/c upgrade, they have decreased their energy intake considerably, and she has a flat, predictable solar payment each month that is less than she was paying prior to setting up solar.

The American Council on Renewable Energy (ACORE) is delighted to share the 4th installment in our “Accelerating Renewables” blog series.
Each installation features industry leaders and topics related to accelerating a fair and just transition to a renewable energy economy. In acknowledgment of National Hispanic Heritage Month, our September functions highlight how three Hispanic-owned Accelerate member companies are growing in the renewable resource sector.
What inspired you to start SUNTEX?
As a natural-born leader, I constantly set high expectations for myself and constantly search for opportunities to serve others– be it by providing extraordinary customer care, language translations, or simply sharing knowledge with others. My personal objectives and desire to assist others led me to work in the renewable resource sector, where I can pursue this dream on a bigger scale.
Inform us about SUNTEX?
Our businesss mission is easy: we desire to make solar simple and budget friendly every step of the method. We mostly serve the Hispanic community in Texas. That is what we do best– help Spanish speakers understand and adopt renewable resource as a lifestyle, helping generations to come.
Please share with us more about your journey towards establishing SUNTEX. Was there an “aha minute” when you chose to concentrate on solar?
Back in August of 2018, my business partner and I had the chance to join a very appealing little solar installation business in Houston. Through this work we saw the chance offered to bring solar into our (the Hispanic) neighborhood. As an outcome, my partner and I integrated his experience in selling to the Hispanic market with my customer support know-how to produce SUNTEX where “the consumer is the factor we exist as a business”. Our focus is linking the Hispanic community and our customers with outstanding client service.
Why is focusing on the Hispanic neighborhood a top priority for SUNTEX?
Top: it is in our blood. My company partner and I are native Spanish speakers, and we can recognize well with our individuals and their worldview. Number Two: in the past, we have actually personally experienced a lack of care and interaction from those that can not determine with our culture. We understood that solar advantages everybody, despite race or background, which our people would need a lot of assistance to understand how to get this benefit for their houses.
What challenges do you deal with? Why?
Being a little company with a high level of service expectations for our clients includes its own set of obstacles. The biggest obstacle we face is shared by a number of little organizations: turnover. In addition, although solar energy has been around for a while, the fundamentals of these tasks are not extensively taught in school. We have to spend a lot amount of time training sales staff to make sure they are able to provide a high level of customer service.
How are you making an impact through SUNTEX?
By simply living up to our honest worths. I have found out throughout my life that in organization, there is no other way to do it best however to be sincere. While others might take shortcuts, the truth always prevails.
Please share with us a recent company success story.
Throughout our preliminary consultation, I kept in mind that they might only accomplish about 56% of solar energy offset due to their homes usage rates and shading from trees on the home. We discussed a couple of additional energy performance upgrades to the house to decrease energy intake, which might provide a higher energy offset. Angela initially flinched at the idea of investing more money into the home, however eventually she called me back and stated she wanted to move forward with the solar and energy efficiency upgrades.
During the setup, we ended up paying for Angela and her senior mother to stay in a hotel till their evaluations and upgrades were complete to ensure they were comfy throughout the procedure.
Now, Angelas planetary system covers 100% of the electrical power used in her home. Thanks to the air conditioning upgrade, they have lowered their energy consumption significantly, and she has a flat, foreseeable solar payment monthly that is less than she was paying before setting up solar. This is what we imply by “customer service.”
From a nationwide perspective, how can we enhance access to eco-friendly enery?
From my experience, there is a large gap in access. The majority of the homeowners that we go to are fortunate to own a house, yet a lot of them have actually not gotten approved for solar due to several combined or separated factors such as subprime credit rating, lower annual household earnings, self-employment, or a lack of knowledge of available loan programs. These communities need more assistance and education on the importance of installing a planetary system that can save them cash. We need to offer more individuals with chances to adopt sustainable energy with fewer troubles.
How has your Accelerate subscription helped your service?
By empowering us to think that there is someone there to support our development in this industry, and giving us the opportunity to fulfill others in the very same boat. Now I know that there is hope for minority small services in the eco-friendly energy industry.
How can potential partners work with you?
It is very important that we share the exact same worths and mission to assist others, even if it implies leaving our comfort zones. It may cost a little more for us to do company, however its worth it in the end for our customers. If youre ready to start there, we d love to fulfill to talk about possible partnership opportunities.
Exists anything else you wish to share with ACORE members and partners?
We are really grateful for the Accelerate subscription program and for all of the chances you have offered. I know this is only the beginning, and we have a long roadway ahead of us; however, I anticipate becoming a sponsor to assist pave the way for other Accelerate members in the future– with an unique thanks to all of my consumers and partners at SUNTEX, given that they are the fuel that drives the objective!
To get more information about SUNTEX, go to