Renewable Power Perspectives Q&A with Ally Mendoza, CEO of SUNTEX

By Constance ThompsonSeptember 16, 2021

The American Council on Renewable Energy (ACORE) is pleased to share the 4th installation in our “Accelerating Renewables” blog series.
Each installation includes market leaders and topics associated with speeding up an equitable and simply shift to an eco-friendly energy economy. In recognition of National Hispanic Heritage Month, our September functions highlight how 3 Hispanic-owned Accelerate member companies are growing in the eco-friendly energy sector.
What inspired you to start SUNTEX?
As a natural-born leader, I always set high expectations for myself and always search for chances to serve others– be it by providing remarkable client service, language translations, or merely sharing understanding with others. My personal objectives and desire to help others led me to work in the renewable resource sector, where I can pursue this dream on a bigger scale.
Inform us about SUNTEX?
Our companys mission is basic: we want to make solar simple and budget-friendly every action of the method. We mostly serve the Hispanic neighborhood in Texas. That is what we do best– help Spanish speakers comprehend and adopt renewable resource as a method of life, assisting generations to come.
Please share with us more about your journey towards developing SUNTEX. Existed an “aha moment” when you decided to focus on solar?
Back in August of 2018, my company partner and I had the chance to join a really appealing small solar setup company in Houston. Through this work we saw the opportunity offered to bring solar into our (the Hispanic) community. As a result, my partner and I combined his experience in selling to the Hispanic market with my customer support competence to develop SUNTEX where “the customer is the factor we exist as a company”. Our focus is connecting the Hispanic community and our customers with excellent client service.
Why is concentrating on the Hispanic community a top priority for SUNTEX?
Number Two: in the past, we have personally experienced a lack of care and interaction from those that can not identify with our culture. We knew that solar benefits everyone, regardless of race or background, and that our individuals would need a lot of assistance to comprehend how to obtain this benefit for their homes.
What challenges do you deal with? Why?
Being a small business with a high level of service expectations for our consumers comes with its own set of obstacles. Furthermore, even though solar energy has been around for a while, the fundamentals of these tasks are not commonly taught in school.
How are you making an impact through SUNTEX?
By just living up to our truthful worths. I have found out throughout my life that in service, there is no other way to do it best but to be honest. While others may take faster ways, the truth always dominates.
Please show us a current company success story.
Throughout our initial visit, I kept in mind that they might only accomplish about 56% of solar energy balanced out due to their houses usage rates and shading from trees on the home. We talked about a couple of additional energy effectiveness upgrades to the home to minimize energy usage, which might provide a greater energy offset. Angela at first winced at the thought of investing more cash into the house, but eventually she called me back and said she wanted to move forward with the solar and energy performance upgrades.
During the setup, we ended up paying for Angela and her elderly mom to remain in a hotel up until their evaluations and upgrades were complete to ensure they were comfy throughout the process.
Now, Angelas solar system covers 100% of the electrical energy used in her house. Thanks to the air conditioning upgrade, they have decreased their energy intake considerably, and she has a flat, predictable solar payment each month that is less than she was paying before setting up solar. This is what we mean by “consumer service.”
From a nationwide perspective, how can we improve access to eco-friendly enery?
Most of the house owners that we go to are fortunate to own a house, yet numerous of them have not qualified for solar due to numerous combined or isolated elements such as subprime credit rating, lower annual household earnings, self-employment, or an absence of knowledge of available loan programs. We require to provide more people with chances to adopt renewable energy with less hassles.
How has your Accelerate membership assisted your company?
By empowering us to believe that there is someone there to support our development in this market, and providing us the opportunity to meet others in the same boat. Now I know that there is hope for minority small companies in the renewable resource industry.
How can prospective partners do organization with you?
It is very important that we share the very same worths and mission to assist others, even if it implies getting out of our convenience zones. It may cost a little bit more for us to do service, however its worth it in the end for our consumers. If youre ready to begin there, we d love to fulfill to discuss possible cooperation chances.
Is there anything else you want to share with ACORE members and partners?
We are genuinely grateful for the Accelerate membership program and for all of the chances you have supplied. I know this is just the start, and we have a long road ahead of us; nevertheless, I look forward to becoming a sponsor to help lead the way for other Accelerate members in the future– with a special thanks to all of my consumers and partners at SUNTEX, given that they are the fuel that drives the objective!
For more information about SUNTEX, visit

Furthermore, even though solar energy has actually been around for a while, the basics of these jobs are not extensively taught in school. During our preliminary visit, I kept in mind that they might only attain about 56% of solar energy offset due to their houses consumption rates and shading from trees on the home. We talked about a few extra energy efficiency upgrades to the house to decrease energy usage, which might supply a greater energy offset. Angela at first winced at the idea of investing more money into the house, but eventually she called me back and stated she desired to move forward with the solar and energy efficiency upgrades. Thanks to the Air conditioning upgrade, they have reduced their energy usage greatly, and she has a flat, predictable solar payment each month that is less than she was paying before setting up solar.