Renewable Power Perspectives Q&A with Kristal Hansley, Founder & CEO of WeSolar, Inc.

By Constance ThompsonAugust 27, 2021
The American Council on Renewable Energy (ACORE) is delighted to share the first installation in our “Accelerating Renewables” blog series. Each installment will feature market leaders and topics related to speeding up an equitable and simply transition to an eco-friendly energy economy. In acknowledgment of National Black Business Month, our August blog site is the first in a series highlighting how Black-owned member companies are thriving in the renewable energy sector.
Kristal Hansley is the Founder & & CEO of WeSolar, Inc and is the nations first Black lady CEO in the neighborhood solar industry. Under her leadership, WeSolar is growing quickly, offering customers across Maryland and the District of Columbia access to inexpensive solar energy, despite home type, and assisting hard-working families lower regular monthly costs.
What inspired you to begin your company?
The stark fact that the majority of families who were getting eco-friendly energy incentives were greater income. I remember discovering this and believing there needed to be a way to address this space. I observed there was an issue. I had my own ideas on how to fix it, and I wished to have firm over my own choices. I was at a neighborhood conference with 50 Black women organizers who were not bought the neighborhood solar motion. It felt like a lightbulb had turned on for me as soon as I started to describe how vital and urgent it was for us to be a part of the solar motion. I started showing how higher-income neighborhoods and people in the residential areas were taking advantage of renewable tax rewards and had actually received a load of support. The reality is, energy use effects Black family spending plans greatly. 36% of Black families experience a high energy problem, meaning they spend over 6% of their income on house energy expenses. Thats an enormous percentage. To be able to use a product that will save our neighborhood as much as 60% on their energy bills is transformative.
Tell us about your company?
WeSolars mission is to bring under-resourced communities budget-friendly access to regional neighborhood solar and to assist business residential or commercial properties with energy performance. In Maryland, lawmakers passed legislation that mentions 50 percent of its electricity need to come from sustainable energy sources by 2030.
What difficulties do you face? Why?
To a community that is currently facing so lots of pressing obstacles, encouraging them that there is another one simply as crucial is really difficult. I keep in mind attempting to discuss community solar to my buddies and the discussion rapidly pivoting to housing.
Please show us a current business success story.
An extremely individual success story for me is cultivating a partnership with Maryland United Baptist Missionary Convention, Inc. I grew up in a Baptist church in Brooklyn where my cousin was the pastor, and my mom was an organizer– neighborhood was stitched into my very being. When I initially transferred to Baltimore, the Community Solar Pilot Program was released, and I wished to guarantee city homeowners were receiving the very same amount of investment as the county. It was the church that took me in, and the church that then supported my vision– bringing everything cycle. Renewable resource has actually traditionally been a middle-class issue since Black neighborhoods have actually had to reside in survival mode, but Reverend Mason and Reverend Dewitt brought me into the circle and connected me with individuals I needed to link with in order to make this collaboration effective.
To read more about WeSolar, visit

I was at a neighborhood conference with 50 Black females organizers who were not invested in the neighborhood solar movement. To be able to provide a product that will conserve our neighborhood up to 60% on their energy expenses is transformative.
WeSolars objective is to bring under-resourced neighborhoods cost effective access to regional neighborhood solar and to assist industrial properties with energy performance. When I initially moved to Baltimore, the Community Solar Pilot Program was launched, and I wanted to make sure city locals were receiving the very same quantity of financial investment as the county. Renewable energy has actually historically been a middle-class issue due to the fact that Black neighborhoods have actually had to live in survival mode, however Reverend Mason and Reverend Dewitt brought me into the circle and linked me with the people I required to connect with in order to make this partnership effective.